Showing posts with label interview. Show all posts
Showing posts with label interview. Show all posts

Wednesday, October 27, 2010

POSHGLAM review of Fig & Olive


This month, we went to the meat packing district with Donna Kim of POSHGLAM.com to interview William Sears, manager of NYC's Fig & Olive. In the interview, he talks about a few new delicious items on their menu. Check out the interview below!




Here are some stills of their beautiful restaurant, located on 13th street between 9th Avenue and Washington Street.







Camera Settings: We shot the interview using the 24-105mm zoom at f/8, 1/50 shutter, ISO 1250 using a tripod as a monopod. We also used the 100mm macro prime for some of the food footage. We turned down the ISO for the outdoor shots and again used the 24mm zoom. All of the shots were taken with a tripod converted into a monopod or the tripod completely locked down.

Monday, August 16, 2010

American Apothecary Interview



Check out the recent interview we shot with American Apothecary's Co-Founders Jeremy Sziklay and Matthew Kronenberg, and lead designer Anastasia Fokina!

From American Apothecary's website:

"American Apothecary is an avant-garde T-shirt company showcasing remedies that are no longer available because they are now illegal or exceptionally dangerous. Cocaine, heroin and cigarettes were not always feared and controlled substances. In the early 1900's cocaine was widely used in cough drops for children, heroin was used as a painkiller and cigarettes were offered to asthmatics for instant relief. By placing vintage medicine labels on the finest cotton shirts, American Apothecary is commenting on how our perceptions of these taboo substances have changed drastically over the last 100 years. 

Aiming our attention at these questionable cures are two former assistant district attorneys, who, after finishing their law degrees, opted to create this fashion line to challenge current public opinion. With these daring designs, they hope to expand the public's knowledge of our dubious pharmacological past and encourage people to consider what the future opinion of today's widely prescribed drugs will be."

Camera settings:

We shot this on two Canon 5D MKII's.  The interview portion was shot on a Canon 50mm F1.2 and a Canon 24-105mm F4, both L-series.  B-roll was shot on a Canon 100mm F2.8 Macro and the F4 zoom.  No artificial lights were used and we shot on 1600 ISO, kept the aperture around F8 the shutter at 1/60.  We used a standard picture style and graded the colors in post.  The sound was recorded on a Zoom recorder with a Sony wireless lav and a Rhode NTG-2 mounted on a boom pole.